12-Point Website Health Checklist — Free Download

Go through each item below. If you can honestly check the box, great — your site is in good shape there. If you can't, that's an opportunity to improve. Your score updates automatically.

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📱 Mobile Experience

1. My site looks good and is easy to use on a phone

Open your site on your phone. Can you read text without zooming? Are buttons easy to tap?

2. Google says my site is "Mobile-Friendly"

Test at search.google.com/test/mobile-friendly — if it fails, you're losing 60% of visitors.

3. My site doesn't show "Not Secure" warnings in the browser

Look at your address bar. If it says "Not Secure" or shows a ⚠️, visitors don't trust you.

4. My phone number is clickable (tap-to-call)

On mobile, tapping your phone number should start a call. Missing this = lost customers.

⚡ Speed & Performance

5. My site loads in under 3 seconds

Test at pagespeed.web.dev. 53% of visitors leave if it takes longer than 3 seconds.

6. My images don't make the page jump while loading

If content shifts around as images load, it's a bad user experience (Google penalizes this).

7. My site works fast even on slow 3G connections

Many of your customers have slow data. Test with Chrome DevTools → Network → Slow 3G.

🔍 Search Visibility (SEO)

8. My business shows up when I Google what I do + my city

Try "[your service] [your city]". If you're not on page 1, customers can't find you.

9. My site has proper title tags and descriptions on every page

View page source and search for <title> and <meta name="description">. Missing = invisible to Google.

🎯 Conversion & Trust

10. Visitors can tell what I do within 5 seconds

Show your site to a friend for 5 seconds. Can they say what you do and who you serve?

11. There's a clear "call to action" above the fold

Without scrolling, can a visitor see how to contact/book/buy? If not, they leave.

12. I have a contact form or booking system on my site

If people can only reach you by phone, you're losing the 70% who prefer to message first.

Score Below 10? Let's Fix That.

Every unchecked box is a customer you're losing. We'll redesign your site to check all 12 — in 7 days, guaranteed.

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📋 12-Point Website Health Checklist

Score Below 10? Let's Fix That.